The Vice President of Strategic Partners reports to the Executive Director of WIB Division and is responsible for managing the WBA non-bank membership which includes affiliate membership, core endorsed partners and sponsor/exhibitor engagement. As the liaison between WBA and the affiliate members/vendors, he/she will develop and maintain strong relationships that result in sales opportunities for sponsorship, education, and added value to bank members. He/she must have professional effective management skills to drive the vendor sales and engage with our member banks. The VP must have knowledge of the banking industry, experience working as a vendor and/or vendor management, be a strategic thinker, and demonstrate exceptional attention to detail. He/she must possess a strong sales track record coupled with experience in working with other state banking associations. The VP must be proficient in identifying and capturing sales opportunities to improve productivity, expand customer base, and deliver high quality products and services. He/she must possess strong analytical acumen and be comfortable drawing metric-based conclusions by managing an extensive amount of data. The VP is required to have excellent public speaking skills to both large and small audiences to accurately represent WBA’s goals and objectives.
Specific job responsibilities include, but are not limited to:
Work with Executive Director of WIB Division to identify and evaluate appropriate vendor partnerships and collaborations to bring valued solutions to our member banks.
Work collaboratively with the professional development team to provide subject matter expertise and event development support for successful education and conference programs.
Responsible for membership outreach and retention of current affiliated members and recruitment of new members.
Coordinate with Executive Director of WIB Division to develop the core strategic partners programs and budget.
Work collaboratively with Executive Director of WIB Division on partner and vendor strategies to ensure high quality products and services.
Provide ongoing endorsed partner sales activity reporting to Executive Director of WIB.
Monitor and report on affiliate membership dues, sponsorships, and other endorsed partner revenue to Executive Director of WIB Division.
Collaborate with professional development team to ensure partner negotiated commitments are met, if not exceeded.
Enhance the affiliate partner membership value proposition.
Work with the Executive Director of WIB Division to manage the affiliate member advisory committee to promote engagement.
Work with Professional Development Team to research and identify educational focused speakers.
Provide leadership and direct management to the Senior Manager of Sponsor, Exhibitor and Affiliate Member Development; evaluate staff performance in alignment with organizational and professional goals.
Collaborate with other state banks associations.
As a member of the WBA Senior Management Team, provide input, guidance, and strategies to grow and improve the organization.
Attend and participate in WBA Executive Committee, Board of Directors and Banker Benefits meetings.
Telecommuting is allowed.
About Western Bankers Association
In 2018, the Western Independent Bankers (WIB) merged with the California Bankers Association (CBA) to create the Western Bankers Association (WBA). Both names—the “California Bankers Association” and the “Western Independent Bankers”, as well as their respective areas of professional focus, have been retained by WBA, and operate as divisions of WBA.
CBA, the California state and federal advocacy division, is the advocate of the California banking industry for needed legislative, regulatory and legal changes.
The WIB division offers dynamic conferences, training seminars, more than 250 webinars and enhanced education for member banks. Conferences that have historically been offered by the CBA are now marketed and delivered by the WIB division of the WBA.
With more than 200 years of combined experience serving banks, the WBA is one of the largest banking, trade associations and regional educational organizations in the United States.
WBA also provides its members with preferred pricing for products and services that can both improve operations and save money through its Strategic Partner program.
BACK TO TOP
Community Bank Career Center is Just One of the Benefits.
Discover what else ICBA Membership has to offer!
The job you are trying to reach from was originally posted at Community Bank Career Center.